“Viral Loops typically center on:
- Contact Lists — e.g., inviting new people thru the process of finding/adding new contacts to a contact list
- Conversations — e.g., inviting new people by adding them to chats, events, groups, etc.
- Media — e.g., inviting new people by sharing media/content with them
- Incentives — e.g., inviting new people to unlock functional or financial incentives”